Is This the Right Time to Start Your Own Online Business?

How to Figure out if business ownership is right for you

Written By Pam Hamilton

We are living in interesting times right now. And, many of us find ourselves working from home, perhaps for the first time ever.

According to the New York Post, almost 62 percent of the U.S. population said 

they have dreamed of having their own business in 2018. But most, keep putting it off, waiting for  that right time, or sweet opportunity. Life has a way of getting in the way like that. Yet most of us are stuck at home now, working remotely, or laid off, or trying to finish the school semester.  

Could now be the moment to finally give in to those entrepreneurial cravings and launch that business you’ve been dreaming of?

If you decide to start an online business, you would be joining the ranks of hundreds of thousands of others. And there are a lot of moving parts to online business too. Figuring out how to make yourself stand out from the crowd; and getting those parts done correctly and in the right order will go a long way to helping you be successful. But is that enough?  

There is a huge learning curve to starting a business. And, an online business, is after all, still a business. So, there is marketing and websites, and technical hurdles, and learning to attract leads, and how to convert those leads to customers, and product development and affiliate sales just at the tip of the iceberg, and after you get all of that in place there’s scaling the business to build sustainable growth . . . and whew!

The list could go on and on because there’s always something new to learn. Even online business owners and marketers at the top of their game are still learning. But, here’s the thing . . . ALL of that can be learned. You can even hire other folks to do some of it for you. That is not the real key to whether or not you should start your own business on or offline. The real determining factor is you! Do you have the right mindset for running your own business? Can you think like a CEO, rather than an employee? 

“ The real determining factor is you! Do you have the right mindset for running your own business? Can you think like a CEO, rather than an employee?

Pam Hamilton

Right now, in the face of this growing pandemic, entrepreneurs and small business owners on and offline or figuring out how to adapt their business to the new reality. They are finding new avenues and opportunities to serve their clients and meet their needs. Can you do that? Can you stay calm in the midst of the storm, when everyone else is losing their heads? Can you find the opportunity to serve your potential clients now, and into the future?  

Starting, running and growing a business doesn’t have to be hard. But it does take stamina and courage to go the distance; to persevere against the odds. And a willingness to take consistent, focused action in the direction you want to go.

If you’re willing to do that, and you’ve figured out how you can serve the needs of your potential customer . . . right now might be the very best time to start your new business.

Are You Looking for Help to Start Your Online Business?

Pam Hamilton is an attorney, speaker and business coach. She is offering a Free online Course to help you make the leap from employee to CEO of your own small business. Grab your First Lesson now!

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